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Nissan Pathfinder customised by Marc Ecko

Nissan Pathfinder, customised by Marc Ecko: front view.

Nissan Pathfinder, customised by Marc Ecko, with a modified grille.

APN, PR,
15 November 2006.

While it is classified as a competent off-road SUV, urban driving is certainly too one of the facets of a usual Nissan Pathfinder's daily life.

But urban doesn't only rhyme with traffic jams. It can mean fashion too.

That's what Nissan and Marc Ecko revealed recently in New York, when the automotive and fashion industries met at a VIP event held at New York’s Splashlight Studios.

Nissan Pathfinder, customised by Marc Ecko: back view.

Custom black and grey camouflage paint job.

In fact, that was the occasion when Nissan and Marc Ecko showcased the results of their recently announced partnership – the Nissan Pathfinder and the Nissan Armada customised by Marc Ecko, and the Nissan-inspired line of apparel and accessories from the *ecko unltd. and Marc Ecko Cut & Sew collections.

“Nissan and Marc Ecko are two brands known for bold, forward-thinking design,” said Jan Thompson, vice president of marketing for Nissan North America. “The new customised vehicles and clothing line emerging from this collaboration are the perfect extension of the quality and affinity for street culture inherent to both brands.”

Nissan Pathfinder, customised by Marc Ecko: open orange trunk view with audio system.

The new customised vehicles and clothing line emerging from Nissan and Marc Ecko collaboration reflect a street culture inherent to both brands.

The Nissan Pathfinder customised by Marc Ecko is inspired by *ecko unltd.’s street-smart swagger. It takes a vehicle that loves to get a little dirty and gives it an ‘old school’ twist with smoothed wheel wells, a modified grille and a custom black and grey camouflage paint job. The interior includes seamless black leather, moulded wood backs and a glossy, safety orange centre console.

The Nissan Armada customised by Marc Ecko follows Cut & Sew’s designs, retaining the muscularity of the vehicle’s original look while adding an edge. The exterior features a cream Landau roof, laser etched rims and safety orange side panels. The interior offers sophisticated touches like the use of premium cream and tan calfskin leathers with heavy-contrast stitching.

Nissan Pathfinder, customised by Marc Ecko: front-side view.

Pathfinder: smoothed wheel wells and a black and grey camouflage paint.

“My goal with this project is to not only introduce my original sense of style to Nissan, but to do so in a way that highlights the individuality of the Pathfinder and Armada brands,” said Ecko.

Ecko also designed limited edition, co-branded pullover anoraks, t-shirts, leather key chains and other items that will be given away at events and sold online through www.ecko.com.

Proceeds from the sale will benefit Sweat Equity Enterprises (SEE), Marc Ecko’s nonprofit organisation, which empowers at-risk teens to learn professional design and technology skills while working behind the scenes in leading design companies.

The youngest member of the Council of Fashion Designers of America’s board of directors, Marc Ecko is founder of *ecko unltd., the world famous rhino brand. Additional information can be found at www.marceckoenterprises.com.

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