concept: 3-dimensional headlights,
with LED tech.
17th May 2007.
When it presented
its Audi Cross Coupé quattro concept car at the
Shanghai Motor Show (20 - 28 April 2007), the VW group
was not just showing the Chinese market how important
it is for the Ingolstadt brand.
China is of
course Audi's third market worldwide, with 82 thousand
units sold there last year, and a growth of 39% over
2005. But the larger European automotive group was
also showing that like many other Volkswagen models,
the coming VW
Tiguan compact crossover SUV will get it's Audi
tailgate hinge is integrated into the
Just like the VW
Golf has a more luxury-oriented sister known as the
Audi A3, the coming VW Tiguan (end of this year), also
based on the Golf platform, will get later an Audi
brother expected to be called, the Audi Q3, just like
its bigger brothers, the large Q7 and the coming Q5
All that is part
of Audi's announced plans to grow its worldwide sale
from last year's 905 thousand units (9.2% growth from
2005), to 1.4 million unit every year. The
"army" to be deployed for such an expansion
will grow Audi's models number from 22 to 40 models,
at an investment cost of no less than 11.4 billion
Euros (from 2006 to 2011).
good 2.60m wheelbase for a Golf-based
That's where the
coming Q3, or the current Audi Cross Coupé quattro
concept car fit within the larger strategy.
In more direct
terms, the Audi Cross Coupé quattro comes to combine
the design and dynamism of a compact premium sports
car with the spaciousness and versatility of a
four-seat sport utility vehicle (SUV).
hood is opened and closed electrically.
The silhouette is
typical Audi, with proportions and large 20"
wheels pointing towards the offroad potential of the
Cross Coupé quattro concept of today, and the Q3 of
tomorrow. A new element is the fabric folding roof,
which, when it is open, gives optimum levels of
headroom and fresh air. The hood is opened and closed
electronic systems support the driver. The Audi drive
select system makes it possible to pre-select
three individual configurations for the engine,
gearbox, steering and adaptive shock absorbers:
standard "dynamic", "sport" or
"efficiency" (details at the end of this
monitor: images are different
depending on the specific angle.
- Another innovation is the MMI control panel, which
is operated by a touch pad. The monitor of the system
employs, for the first time, dual-view
technology (concept already seen in the Alpine screen
of the Jaguar C-XF concept car). The system can
produce different images for the driver and front-seat
passenger. These images are only visible when viewed
from a specific angle (photo just above). This allows
the driver to read data from the on-board computer
while the front passenger watches a TV program,
listening to the sound through headphones.
With a length of 4.38 m, a width of 1.82 m and a
wheelbase of 2.60 m, it is only slightly larger than
the A3 Sportback. The height of 1.60 m (18 centimetres
higher than the Sportback) is typical of an SUV and
gives the occupants a comfortable, upright seating
rail system known since its debut in
the A6 Avant.
The study has a
heavily segmented side area with gently climbing
shoulder line and accentuated horizontal rear end.
These elements are borrowed from the new A5 coupé. A
typical Audi feature is the roof, gently curved and
carried on the slim A and C pillars, evoking a coupé
silhouette. Also typical of a coupé are the frameless
doors with fully retracting windows. The short
overhangs help to make the overall proportions appear
embraces both the sides and the rear, with the hinge
integrated into the roof rails. The volume of the
luggage compartment is 450 litres when loaded up to
the edge of the window, with the multifunctional rail
system that has been well proven ever since its debut
in the A6 Avant.
for both headlights and cornering
lights, and at the rear.
- Particularly eye-catching are the three-dimensional
main headlights, which incorporate LED technology. The
reflector dishes concentrate the light to form a
powerful, uniform beam with a white tone that is easy
on the eye, even on long night-time journeys. The
daytime running lights, which take the form of a
horizontal strip, also employ LED technology. In
addition to its design qualities, this also provides
for an especially low level of energy consumption.
For the first
time, the Audi Cross Coupé quattro employs LED
technology for both headlights and cornering lights.
Here, the lens, reflector and beam deflector are
integrated in a single component. LED technology is
also used for the main-beam headlights.
The rear lights
are deeply embedded in the body of the vehicle. The
transparent red covers in a supine U-shape give a
clear view of the LED technology. The area of the
lights is segmented by delicate fins, indicating the
very high degree of precision.
surface and 2-zone climate control.
- Seating is provided by individual seats in the front
and a rear bench with two full-size seats. The
complete seating system is upholstered in saddle brown
leather. The cockpit area is heavily inclined towards
the driver – typical of a modern Audi.
In the upper
section of the centre console, beside the instrument
dials, under the dome-shaped hood behind the steering
wheel, the retractable MMI display is optimally
situated in the driver's field of vision to provide
driving information. A new element is the perforated
trim strip in the dashboard, linking the centre
console and the front-passenger area.
surface marries form and function, for it allows the
air-conditioning system to provide indirect,
draught-free ventilation through more than 4,600
sky even above the rear passengers.
terminal on the centre console is neat. The central
control element and the six hard keys provide a simple
way to operate the vehicle and infotainment functions.
output on the retracting MMI monitor in the upper
section of the centre console. Furthermore, selected
information – for example about incoming text
messages and phone calls – can be displayed directly
in the windscreen via a laser projection. A further
feature of this technology: electronically authorised
tags or parking permission stickers can be projected
in mirror image, meaning that they can be read from
outside, at the edges of the windscreen, and are
visible even once the vehicle has been switched off.
touch pad is able to recognise
characters written with a finger.
In addition to
the MMI terminal, the Cross Coupé quattro also has a touch-sensitive
sensor field (touch pad) in front of the MMI
control element (opposite photo). Like on a laptop,
this can be used, for example, to move image sections
of the map display. The touch pad is also able to
recognise characters written with your finger – even
Chinese characters – and to process these as
conditioning system also has a new control element
– the touch wheel (photo just above). Pressing it
with the fingertip allows the rotary movements of
traditional rotary/pushbutton controls to be simulated
and all functions such as temperature setting and
blower speed to be controlled intuitively. An
electronic driver/passenger recognition sensor
"tells" the system which part of the
two-zone climate control has to be adjusted. This
makes it possible to do without a second, superfluous
roof: view from the A pillar almost as
far as the tailgate.
Opened and closed
electrically, the large fabric folding roof
opens up the view to the sky from the A pillar almost
as far as the tailgate and across nearly the whole
width of the roof, allowing almost the same degree of
fresh air as that provided by convertibles.
The Cross Coupé quattro is powered by an all-new 2.0
TDI diesel engine, the first example of the new
generation of four-cylinder TDI engines in the
Volkswagen/Audi Group. The 150 kW (204 bhp) power
plant maintains its peak torque of 400 Nm between
2,000 and 3,500 rpm. The concept car needs just 5.9
litres of diesel for 100 km.
mixture is prepared by a common-rail system of the
latest generation, which is also employed by Audi in
the V6 TDI engines. It has a high-pressure pump and
common manifold (rail) for each of the four cylinders.
The maximum injection pressure is 2,000 bar.
engine with a diesel particulate
filter and Bluetec injection system.
injection pressure provides for even finer atomisation
of the fuel and thus for a better mixture and more
efficient combustion. Piezo injectors allow the number
of injection sequences per working cycle to be varied
almost at will. A strategy that provides for both
softer combustion and for lower untreated emissions
– best engine acoustics and at the same time
extremely low overall emissions.
The new engine is
not only combined with a diesel particulate filter,
but also employs the Bluetec injection system
to reduce nitric oxides effectively.
The heart of the
Bluetec technology is a special catalytic converter
downstream of the oxidising catalyst and the
component in the system is an additional tank
containing a watery solution of carbamide (urea).
Small quantities of the solution, known as
"AdBlue", are injected into the exhaust
system. The hot exhaust gases break the solution down
to form ammonia, which splits the nitric oxides into
nitrogen and water. The system will remain effective
for the entire service life of the vehicle.
permanent four-wheel drive system, with its Haldex
clutch, ensure that traction is precisely distributed
according to the situation. The electronically
controlled viscous clutch provides variable power
distribution between the front and rear wheels, just
as it does on the Audi A3 quattro and the Audi TT.
strip in the dashboard: ventilation
through over 4,600 holes.
The sporty Audi
S tronic direct-shift gearbox enables the driver
to execute a gear change within a fraction of a second
without a clutch pedal. If he / she wants, the gearbox
will make all gear changes fully automatically. And if
he wants to change gear manually, he can do this with
the shift paddles in the steering wheel. The newly
designed selector lever with integrated control knob
for selecting gear is a further development of the
gear - The second pillar on which the driving
dynamics are built is the running gear, with
McPherson-strut front axle and four-link
independent-suspension rear axle. Large 20"
wheels with size 245/45 R20 tyres also contribute to
driving fun and safety.
suspension is designed to give sporty, agile handling
and stability, while the electromechanical steering
system comes with speed-dependent power steering. It
combines optimum steering feel with low sensitivity to
agitation from the road surface and reduced power
The qualities of
the four-link axle are based on the functional
separation of the longitudinal and lateral force
absorption points. On the one hand, this allows a high
degree of lateral rigidity, which favours superior
dynamics and driving safety. On the other hand it also
allows a high degree of longitudinal suppleness,
improving ride comfort.
springs and shock absorbers provide vertical support.
The shock absorbers are located close to the wheels,
allowing a very large load width in the luggage
compartment. A tubular transverse stabiliser is
secured to the subframe with highly rigid bonded-metal
rubber mounts. This reduces the body's tendency to
absorbers employ the Audi magnetic ride system,
a technology that is available in the Audi R8
high-performance sports car and in the TT. Instead of
conventional shock absorber oil, a magneto-rheological
fluid is used, a fluid whose viscosity is influenced
by an electromagnetic field. This effect means that
the shock absorber map can be changed at any time
simply by applying a voltage to the solenoids.
ride exploits this property to ensure that the correct
shock absorber force is available in all driving
situations and thus optimising ride comfort and
driving dynamics. A computer equipped with sensor
technology determines the prevailing driving situation
in a matter of milliseconds. Here, the driver can
choose between two driving programs, depending on
whether he wants to drive with a sportier style –
requiring low viscosity of the magneto-rheological
fluid – or with a greater emphasis on ride comfort.
Performance, low weight and better mileage are offered
by the ceramic brakes. The discs are produced from a
ceramic material reinforced with carbon fibres – a
combination that has long been proven in the aviation
The advantage of
ceramic brakes over steel discs is the weight saving
of some 20 kg, which improves drivability and comfort.
The high level of resistance to abrasion allows a
service life of up to 300,000 km. However, its most
important strength is its lack of sensitivity to
select - Comfort, agility or dynamic driving? Can
a single car satisfy all three of these qualities? In
any case, the Cross Coupé quattro drive select
system makes it possible to pre-select three
individual configurations for the engine, gearbox and
the magnetic ride shock absorbers.
The basic setting
is "dynamic" mode. This is
automatically activated every time the engine is
started. "Sport" mode on the other
hand gives the Cross Coupé an emphatically sporty
feel. The shock absorbers have a firmer setting, the
engine responds more spontaneously and the S tronic
gearbox moves its shift points to a higher rpm range.
Ideal conditions for active driving pleasure on
If the driver
selects "efficiency" mode on the MMI,
the engine and S tronic gearbox respond more gently to
commands from the accelerator pedal and shift paddles.
This setting is suited to relaxed driving, reducing
fuel consumption and emissions. In efficiency mode,
the air-conditioning system is switched off and is
only reactivated if the driver so wishes.
A completely new
interpretation of the cruise control system also moves
the vehicle with minimum fuel consumption, allowing
the set speed to drop to a certain lower limit in
favour of lower fuel consumption, for example on
moderate uphill stretches on the motorway.
also makes use of route data from the navigation
system and reduces speed early to make driving as
economical as possible by avoiding the need for heavy
braking when approaching a tight bend or (in
conjunction with adaptive cruise control) a vehicle
operating conditions and combined with a
forward-looking driving style, Audi drive select can
make fuel savings of more than 20 percent compared to