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Five Kia premieres at the 2009 IAA Frankfurt Motor Show
Venga, 7-seat Sorento, Forte hybrid
EcoDynamics and the refreshed cee'd

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2010 Kia Venga supermini MPV: front-side view.

2010 Kia Venga B-segment MPV: rear - side view.

2010 Kia Venga sub-compact MPV: interior view.

2010 Kia Venga MPV: panoramic sunroof, view from inside the cabin.

2010 Kia Venga MPV: top-down view.

Kia Venga: B-segment length with C-segment wheelbase. 

4 Sep. 2009 - Kia Motors will have no less than five premieres at the 63rd Frankfurt International Motor Show (public days 17 to 27 September).

The South Korean brand's introductions start from the world premiere of all-new, sub-compact (B-segment) Kia Venga MPV (shown earlier as the "No 3 Concept" at the 79th Geneva Motor Show last March 2009), in addition to the refreshed compact cee’d model, the new ‘EcoDynamics’ range of vehicles, the European premiere of the all-new seven-seat Sorento SUV and the first showing in Europe of Kia’s new Forte LPI Hybrid sedan.


Going on sale across Europe later this year, the new Kia Venga B-segment MPV is designed, engineered and manufactured in Europe. It features an unusually long wheelbase (2,615 mm), equivalent to the average wheelbase dimensions in the compact / C-segment, lower-medium category.

This generous wheelbase comes within a body that is 4,068mm long, within the B-segment (sub-compact, supermini) category. The 1600mm high roofline adds further spaciousness to the cabin.

In other terms, Venga's first originality will consist in offering the interior space of a larger compact vehicle, within the external length of a sub-compact one.

Designed, engineered and manufactured in Europe, the Kia Venga MPV (Venga is the Spanish word for the verb "to come") will be equipped with sliding rear seats that also fold flat into the floor to enlarge the cargo bay and, depending on model, a tilt-&-slide all-glass panoramic roof.

All engines in the Venga line-up will be available with Kia’s fuel-saving ISG (Idle Stop & Go) technology and will comply with Euro 5 emission standards.

Venga will be marketed exclusively in Europe and offered with a choice of 1.4-litre and 1.6-litre petrol (gasoline) and diesel engines, generating between 75 ps (equivalent to 54kW/ 74hp/ 73bhp) and 126 ps (91kW/ 124hp/ 123bhp).


New look Kia cee’d Sporty Wagon.

New look Kia cee’d: more distinctive appearance.

On the C-segment / compact side, Kia’s top-selling model in Europe, the cee'd, has been re-engineered and re-styled under the direction of Chief Design Officer, Peter Schreyer. The Korean brand says that the ‘new look’ Kia cee’d is 25 mm longer than its predecessor and will have a more distinctive appearance with stronger road presence.

The new cee’d range will offer exterior and interior design refinements, plus upgraded standard equipment. The interior will feature new-style steering wheel and gear lever, an all-red dashboard illumination, a new centre stack and new audio systems, plus dual-zone climate control air-conditioning.

Kia claims that across the cee’d line-up, fuel consumption has been reduced  by an average of 5%, with CO2 emissions cut down to a ‘estimated low’ of 110 g/km.

The new cee’d will be available with ISG technology on both petrol (gasoline) and diesel engines for the first time, plus a hill-holder function for the ESP and brighter projection-style headlamps. The new ‘U2’ 1.6-litre diesel engine will be matched to a new six-speed manual transmission.


2010 Kia Sorento SUV: front view.

2010 Kia Sorento SUV: rear view.

2010 Kia Sorento SUV: steering wheel, instruments and centre console.

New Sorento: monocoque structure replaces the body-on-frame.

Moving to the SUV category, Kia's new five- or seven-seater Sorento SUV is now longer and lower than the outgoing model, as the engineers replaced the old body-on-frame structure and designed an all-new monocoque bodyshell (unitary body, or unibody), reducing weight by up to 215 kg.

The 4.7-metre long SUV is also significantly sleeker than the previous model with an aerodynamic drag figure of Cd 0.38.

The new Sorento has a more spacious cabin, with available technical features that include keyless entry, engine start button, safety reversing camera and a panoramic glass sunroof.

Kia expects the all-new 197ps (about 143kW/ 194hp/ 192 bhp) 2.2-litre diesel to be the most popular engine choice in Europe and general markets. It will be offered with a six-speed manual or Kia’s all-new six-speed automatic transmission.


Kia’s new ‘EcoDynamics’ sub-brand will have its world premiere at the 2009 IAA Frankfurt Show. The name will be applied to the most eco-friendly cars within each Kia model range, as fuel-economy and emissions-cutting technologies are progressively introduced.

The EcoDynamics vehicles at the show will be equipped with ISG to automatically switch off and then restart the engine in congested city driving, a power-saving alternator management system, a gear-shift up/down indicator to encourage an economical driving style and low rolling resistance Michelin tyres.

Future EcoDynamics vehicles will feature additional C02 and pollutant reducing technologies such as streamlining body parts, alternative fuel capabilities, high-efficiency transmissions and hybrid, electric or fuel-cell powertrains.

The ‘EcoDynamics’ zone at Frankfurt will display three new models – the Forte LPI Hybrid, cee’d Hybrid and all-new Sorento Hybrid.

 Forte LPI Hybrid

Kia brought a Forte LPI Hybrid sedan to Europe to preview an extensive ‘real world’ research programme it will undertake in 2010.

Although the C-segment Forte is not marketed in Europe (it is the equivalent of the European cee'd in other markets, including the USA), next year Kia is planning to operate a test fleet of 36 Forte LPI Hybrid cars across the old continent.

Kia Forte LPI Hybrid sedan: front view, driving shot.

Kia Forte LPI Hybrid sedan: rear view, driving shot.

Kia Forte LPI Hybrid to start testing in Europe.

The new Forte LPI Hybrid sedan is already on sale to the public in Korea. It is powered by a 114 ps (equivalent to 83kW/ 112hp/ 111bhp), 1.6-litre engine running on liquid petroleum gas (LPG), mated to a hybrid powertrain with a 15 kW, 105 Nm electric motor, a 180V lithium polymer battery pack  (see also the Hyundai Elantra LPI HEV. Kia is part of the Hyundai-Kia Automotive Group) and a continuously variable transmission (CVT), with fuel-saving ISG and ‘regenerative braking’ to re-charge its power pack.

Aerodynamic drag is reduced to Cd 0.26, fuel consumption is lowered to 5.6 litre/100 km (equivalent to 42 US mpg, 50.41 UK mpg, or 17.9 km/litre) and CO2 emissions are only 99 g/km. Kia says that the petrol (gasoline) equivalent fuel economy is 2.6l/100km based on gasoline and LPG prices in Korea as of the end of July 2009 (gasoline: KRW 1,637/litre; LPG: KRW 754/litre).

Also making their first appearance at Frankfurt are the new-look Kia cee’d Hybrid and the new Kia Sorento Hybrid concept cars. Built at Kia’s European R&D Centre as research ‘tools’, these vehicles will be tested across Europe for future Kia applications in the next decade.

The new-look cee’d Hybrid powertrain is similar to the Forte, but the 1.6-litre engine runs on petrol (gasoline) instead of LPG, while the new Sorento Hybrid is powered by an all-new powertrain, with Kia’s new U2 1.6-litre diesel engine fitted with twin-turbochargers to generate 163 ps (equivalent to 118kW/ 161hp/ 159bhp). The diesel engine is mated to an electric motor and drives the front wheels via a new double-clutch transmission offering a choice of fully-automatic, or manual sequential gear changes. CO2 emissions are reduced to 119 g/km.

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