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Mercedes-Benz Concept A-Class
World premiere at the Auto Shanghai show
Before the arrival of the "real" one in early 2012

Mercedes-Benz Concept A-Class: front-side view.

The brand logo within a starry sky grille design.

07 April 2011: Daimler AG will present at this year's Auto Shanghai show (from 21 to 28 April), the world premiere of its Mercedes-Benz Concept A-Class.

With the clear purpose indicated in its name (precursor of the new generation Mercedes-Benz A-Class, due in showrooms early next year), the concept bears under its expressive sporty design, interesting technical features such as a new turbocharged four-cylinder petrol (gasoline) engine, a dual clutch transmission and a radar-based collision warning system with adaptive Brake Assist.

Technically, the Concept A-Class is indicates the new compact class orientations at Mercedes-Benz. The front-wheel drive model is powered by a four-cylinder petrol engine from the new M270 series (designed for transverse installation).

Mercedes-Benz Concept A-Class: rear-side view.

Prominent shoulder underlines the car's coupé-like character.

Concept A-Class is equipped with the two-litre variant of the new direct injection, turbocharged petrol engine, developing 155 kW (210 hp, 208 bhp). This BlueEFFICIENCY unit is combined with the new Mercedes-Benz dual clutch transmission.

The German luxury car brand indicates that as a world first in the compact class, the concept car will feature a radar-based collision warning system with adaptive Brake Assist, to lower the risk of rear-end collisions.

Mercedes-Benz Concept A-Class: profile view.

The side view is structured by three prominent lines.

Called Collision Prevention Assist, this assistance system gives a visual and acoustic warning to a possibly inattentive driver, and prepares Brake Assist for a very precise braking response. This is initiated as soon as the driver emphatically operates the brake pedal.

The exterior design combines defined edges and free interplay with the body surfaces seen in the Mercedes-Benz F 800 Style.

The front end highlights the brand logo within a starry sky grille design. Instead of the usual apertures or louvres, the radiator grille consists of numerous metallic silver "dots" on black stems. This theme is also reflected in the design of the wheels.

Mercedes-Benz Concept A-Class: dashboard, steering wheel, instruments, monitor and console.

The shift lever taking the form of a "reverse thrust control".

The full-LED high-performance headlamps repeat the starry sky motif with numerous lighting points. The daytime running lamps consist of 90 optical fibres with aluminium sleeves, and they are arranged in a wing-shape within the headlamp.

The side view is structured by three prominent lines: the front structural edge above the front wing forms a dropping line, while the prominent shoulder muscle above the rear axle underlines the car's coupé-like character. A further line extends upwards from the rear wheel arch in a sweeping curve.

Mercedes-Benz Concept A-Class: side view of the front seats (passenger side).

A smartphone is fully integrated into the operating concept.

Inside, the eye is drawn to the translucent, stretchable textile lining of the dashboard, which enables the bionic, cellular structure of the component to remain visible.

The shape of the air vents in the dashboard is reminiscent of a jet aircraft engine. The prominent displays in the instrument cluster are in red. Their appearance is inspired by the afterburner of a jet engine. The central control unit is designed as a modern flight panel, with the shift lever taking the form of a "reverse thrust control".

Mercedes-Benz adds that a smartphone is fully integrated into the operating concept of the Concept A-Class. All the applications, services and features of a digital lifestyle can be operated via COMAND Online. The visual presentation of the display screen integrates dynamically varied glass elements which are illuminated by magenta-coloured light to form three-dimensionally arranged navigation levels.

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