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At the 83rd Geneva Motor Show this March
All-new Peugeot 2008 urban crossover looks like
A good reason for the PSA group to be optimistic

Peugeot 2008 subcompact crossover: front-side view (3/4).

The 2008 subcompact crossover, in the markets in few months. 

07 Jan. 2013,
B. Aboul-Nasr:
True to its dynamic image and in accordance with other occasions in its long history, French car maker Peugeot is reacting to its current difficulties (and far from being an exception in the global economic climate) with a new model which might bring, in a not so distant future, a similar success to the one achieved by the famous Peugeot 205 model a few decades ago.

Just like the 205 helped Peugeot in its return to success and profits in the early eighties, the new Peugeot 2008 crossover can be a credible candidate to play a similar role after its launch around the second half of this year, following its world debut at the 83rd Geneva Motor Show (public days from 7 to 17 March 2013).

Peugeot 2008 subcompact crossover: profile.

The 2008 (above) fits below the 3008 and the 4008.

The reasons for such optimism may be objectively based on the fact that the new model belongs first to the sub-compact (B-segment) category, also known as the supermini category, which is a very important volume player, especially in Europe.

On top of that, the new Peugeot 2008 urban crossover does not rely only on its size category, but also, and maybe mainly, because it shares the platform with the small Peugeot 208 model, which means economies of scale, while targeting in the same time a rather niche segment – crossover – which allows normally for larger profit margins, when compared to a similarly sized mainstream hatchback, sedan or estate versions.

When these factors are combined with a fairly global commercial footprint – the 2008 crossover will be made in France (Mulhouse), China (Wuhan) and Brazil (Porto Real) – as well as the success of the other crossover, the compact 3008, these elements can constitute a credible good omen for the future of the "little 2008 brother".

The French automaker says that the new 2008 crossover is its first vehicle to be designed and developed simultaneously by several international markets, with the objective of developing its crossover range upwards from the 2008, to the 3008 and the 4008 (the latter is based, like the Citroën C4 Aircross within the Peugeot-Citroën group, PSA, on the Mitsubishi ASX).

Peugeot adds that the 2008, which appeared earlier as the Peugeot Urban Crossover Concept at the Beijing Motor Show last April, then at the Paris Motor Show last September (as the 2008 Concept), is designed for a "world... increasingly urban", with "a new generation of customers... (who are) agile and diverse".

If we blend now the concepts of "urbanity", "youth", "agility" and "diversity", one can deduct their "automotive" transcription in the small size (urban), modest cost (youth) and crossover SUV (agile and diverse) applications.

 Body

With its 4.16-metre long body, the 2008 fits below the 3008 (4,365mm long with a 2,613 metres wheelbase) and the 4008 (4,340 metres with a wheelbase of 2,670mm).

While the wheelbase of the 2008 is not yet officially announced, the 208 hatchback has a wheelbase of 2,538mm, in an overall body length of 3,962mm (about 20cm shorter than the 2008). The Paris 2008 concept was 4.14m long and 1.74m wide.

Like the other urban crossover SUV's, the Peugeot 2008 can also be seen as an elevated, more adventurous estate version of the front-wheel drive 208 brother. The AWD system (optional in some other brands) is not really a must in this category, unless the purchase is based on obvious AWD needs, in which case, many such customers might prefer to go to more clearly oriented SUV-type of vehicles. Anyway, Peugeot should tell us more about this point later.

Otherwise, the attraction of an urban crossover remains in its higher driving position, more flexible capabilities on moderately rough terrains, larger wheel arches and an adventurous stance, especially when fitted with ‘Mud & Snow’ tyres or larger alloy wheels (17’’). Black bumpers and body sills can also join the front and rear body protection and stainless steel side mouldings to underline the "junior warrior" looks.

Peugeot 2008 subcompact crossover: rear-side view (3/4).

A wave-line in the roof with an integrated spoiler.

 Design

From the outside, the front adopts the latest Peugeot design theme. The bonnet lines flow over what Peugeot calls a ‘floating grille’, with original shaped headlamps... "supervised" by LED daytime running lights.

Likewise, the rear has a nice design with quite attractive tail lights, and the roof has a wave-line with an integrated spoiler that is extended over the top of the tailgate. A panoramic roof will be optionally available on some models.

Finally, Peugeot indicates that the 2008 will inaugurate the first application of the 1.2-litre turbocharged 3-cylinder petrol engine with direct injection, a development of the new generation 3-cylinder petrol engines.

The 208 family includes petrol engines with displacements of 1.0, 1.2, 1.4 and 1.6 litre, and output ranging from 50 to 120 kW (67 to 161 bhp, or 68 to 163 PS), and diesel ones displacing 1.4 and 1.56-litre, with maximal output from 50 to 84 kW (67 bhp to 113 bhp, or 68 to 114 PS). More details should be available at the world debut in Geneva this march.

 

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