2008 subcompact crossover, in the markets in few
07 Jan. 2013,
True to its dynamic image and in accordance with other occasions in
its long history, French car maker Peugeot is
reacting to its current difficulties (and far from being an exception in the global economic climate)
with a new model which might bring, in a not so distant future, a similar
success to the one achieved by the famous Peugeot 205 model a
few decades ago.
Just like the 205 helped
Peugeot in its return to success and profits in the early eighties, the
new Peugeot 2008 crossover can be a credible candidate to play a similar
role after its launch around the second half of this year, following its world
debut at the 83rd Geneva Motor Show (public days from 7 to 17 March 2013).
2008 (above) fits below the 3008
and the 4008.
The reasons for such
optimism may be objectively based on the fact that the new model belongs
first to the sub-compact (B-segment) category, also known as the supermini
category, which is a very important volume player, especially in
On top of that, the new
Peugeot 2008 urban crossover does not rely only on its size category, but
also, and maybe mainly, because it shares the platform with the small
Peugeot 208 model, which means economies of scale, while targeting in
the same time a rather niche segment – crossover – which allows normally for larger profit
margins, when compared to a similarly sized mainstream hatchback, sedan or
When these factors are
combined with a fairly global commercial footprint – the 2008
crossover will be made
in France (Mulhouse), China (Wuhan) and Brazil
(Porto Real) – as well as the success of
the other crossover, the compact 3008, these elements can constitute a credible good omen for
the future of the "little 2008 brother".
The French automaker says that the new 2008 crossover is its first vehicle to be designed and
developed simultaneously by several international markets, with the objective
developing its crossover range upwards from the 2008, to the 3008
and the 4008 (the latter
is based, like
the Citroën C4 Aircross within the Peugeot-Citroën group, PSA, on the Mitsubishi
Peugeot adds that the 2008,
which appeared earlier as the Peugeot Urban Crossover Concept at the
Beijing Motor Show last April, then at the Paris Motor Show last September
(as the 2008
Concept), is designed for a "world...
increasingly urban", with "a new generation of customers... (who
are) agile and diverse".
If we blend now the concepts of "urbanity",
"youth", "agility" and "diversity", one can
deduct their "automotive" transcription in the small size (urban), modest cost
(youth) and crossover SUV (agile and diverse) applications.
With its 4.16-metre long
2008 fits below the 3008 (4,365mm long with a 2,613 metres
wheelbase) and the 4008 (4,340 metres with a wheelbase of 2,670mm).
the wheelbase of the 2008 is not yet officially announced, the 208
hatchback has a wheelbase of 2,538mm, in an overall body length of 3,962mm
(about 20cm shorter than the 2008). The Paris 2008 concept was 4.14m long and 1.74m wide.
Like the other urban
crossover SUV's, the Peugeot 2008 can also be seen as an elevated, more
adventurous estate version of the front-wheel drive 208 brother. The AWD system
(optional in some other brands) is not really a
must in this category, unless the purchase is based on obvious AWD needs, in which case, many such customers might prefer to go to
more clearly oriented SUV-type of vehicles. Anyway, Peugeot should tell us
more about this point later.
Otherwise, the attraction
of an urban crossover remains in its higher driving
position, more flexible capabilities on moderately rough terrains, larger wheel arches
and an adventurous stance, especially when fitted with ‘Mud & Snow’ tyres or
larger alloy wheels (17’’). Black bumpers and body sills can also join the front and rear body protection and stainless
side mouldings to underline the "junior warrior" looks.
wave-line in the roof with an integrated spoiler.
outside, the front adopts the
latest Peugeot design theme. The bonnet lines flow over what Peugeot calls
grille’, with original shaped headlamps... "supervised" by LED daytime running lights.
Likewise, the rear has a
nice design with quite attractive tail lights, and the roof has a
wave-line with an integrated spoiler that is extended over the top of the
tailgate. A panoramic roof will be optionally available on some models.
Finally, Peugeot indicates
that the 2008
will inaugurate the first application of the 1.2-litre turbocharged
3-cylinder petrol engine with direct injection, a development of the new
generation 3-cylinder petrol engines.
The 208 family includes petrol engines with
displacements of 1.0, 1.2, 1.4 and 1.6 litre, and output ranging from 50
to 120 kW (67 to 161 bhp, or 68 to 163 PS), and diesel ones displacing 1.4
and 1.56-litre, with maximal output from 50 to 84 kW (67 bhp to 113 bhp,
or 68 to 114 PS). More details should be available at the world debut in Geneva